Musicians Cooler
Users online: 6 Tell Friend Messages Add to Favorites  Links: Popular New Pick TopRated Random Add  Articles: Popular New Pick TopRated Add
Search for in Advanced
Home >> Previous Page >> Article


Advertise on this site
  Select Style

  Links
Books
CD Manufacturing
CD Review
Communication
Contact Guides
Cool Gadgets
Distribution
Education
Gigging
Graphic Design
Internet Audio Tools
Internet Radio Stations
Local Scenes
Merchandising
Miscellaneous
Music Conferences
Music Portals
PR and Promotion
Press Kits
Publications
Recording
Shopping
Social Networking
Software
Website Tools
  Articles
Announcements
Band Life
Fan Building
Gigging
Marketing
Promotion
Recording
Reviews
Website
  Registered Users
Username

Password

Remember me
Forgot yours?
Register & join
our mailing list now!

  Message to Us

Email:

Name:

Your code

Enter the code


How to Make $13 Profit on a Single T-shirt Sale
and keep your audience in between sets
By David Jackson
OK, I belong to numerous discussion groups, and I've asked some folks, but nobody had ever tried this idea. The band I'm in has a simple ash gray T-shirt. We have I believe $5.50 in the shirt and we sell them for $10. Not a bad deal. However, its a tough economy, and sales have been slumping. I put a plan into action that worked so well, I can't help but feel the next time I try it, I will fail miserably (just to even things out). So what is it?

First I went to Office Max, and purchased a giant role of raffle tickets. These are simple tickets that come in pairs of two, with a distinct number for each pair. In between the first and the second set, while my band was on break, I sold raffle tickets for $1 ea. What was I raffling off? My $5.5 T-shirt (my goal was to sell 10 tickets to get my usual profit). Here was my line:

With a T-shirt draped over my arm I began, "Hey how's it going? Anybody here feeling lucky?"


-This got people's attention, some joked and thought I said "Do you think you're going to get lucky..." I continued...

"I have raffle tickets that will get you in the running for a T-shirt So for only a buck, you could win a shirt that normal sells for $10."
-Not much of a sales pitch, but I had a room full of people to get to. Here are some of the responses I got.

"Sure I hate these singles, give me THREE."
"Sure for a buck? Why not (then each of their friends followed along).Do I have to be present to win? (Yes, but the drawing is in about 10-15 minutes).

It was one person's birthday SO I GAVE HIM A TICKET. Then his friends all purchased one.

Just before break, all the members went over and signed the shirt with a permanent marker, and then we selected a ticket out of a hat. Luckily the person who won, was the size of the shirt we signed (note for next time, wait till the winner is there, and maybe have them wear it while we sign it (could be a cheap thrill, or a sexual harassment suit - woo hoo!). We sold 18 tickets in about 10 minutes. It made people WAIT AROUND to see if they won, and we made $13 in profit on ONE shirt. My plan was if I sold 20, I'd raffle of two. At this point I am taking the profit realizing I will try this some night and possible only sell three tickets. I guess we'll see. Here are some final notes:


I almost sold a shirt for 10 when someone was looking at it.

BE SURE TO ASK THE CLUB OWNER IF THIS IS OK. As always explain this in a fashion so they see how THEY will benefit (it will help stop people from leaving in between sets).

I was the only person in my band participating. Just think if everybody was pimping tickets?

I'm sure this would work with just about any item (CD's, etc.),

It cost me a whole $7 for the role of tickets that should last a long long time. TRY IT the hardest part was getting the nerve to walk up to strangers and say, "Are you feeling lucky?."

Dave Jackson
Moderator
Musician's Cooler
www.musicanscooler.com

Author
Get Your Band Out of the Basement (and keep them out of the asylum)
www.musicianlibrary.com



 Info 
:: Created: 05 02 2006 :: Updated: 05 02 2006 :: :: Rating: 4.25 4.25 (4 votes) ::
:: Readers this month: 2222 :: Readers total: 2222 ::

 Category 
Marketing

 Rating 

 More Articles of The Same Owner 
How to Make $13 Profit on a Single T-shirt Sale
Covering Mistakes
The Band Leader Software Reviewed
Club Owner Friend Or Foe?
Finding Gigs
Showclix.com
YOU SUCK!
Web Hosting is Affordable
MUSICIANS COOLER LIVE!
Lyricist -Software Review

 More Articles 
Next in category Marketing
Next in any category
Previous in any category
Tell a friend
Comments: 0
Write a comment
Print this article
Newest Links
iSong Card
Disk Revolt
Event Brite
Beat Wire
Brown Paper Tickets
Music Industry Links
Club Flyers
React Tee
IMUrgency
Peel Away Ads
Top Rated Links
Boost Digital
Submit Wolf
CD Unsigned (UK)
Dewey Beach Music Conference
Meet Your Band
Gigmasters
MSIJukebox Streaming Audio Made Easy
Branders
Big 10
FanBridge
Popular Links
Cute PDF Printer (free)
Band Name Generator
Pickfactory - Custom Printed Guitar Picks
Paydot.com
Tubinator
Myspacegecko - Home Of The Worlds Best Myspace Layout Editor!
Royalty Calculator
Pickguard FX
Online Karaoke Rate My Voice
Xe-Media
Top Searches Links
mp3how
myspace
wholesale
cd
for
royalties
ringtones
prices
<a
plate
Popular Articles
MySpace or WhySpace
The Band Leader Software Reviewed
How to Make $13 Profit on a Single T-shirt Sale
Lyricist -Software Review
Guerilla Music Marketing Handbook
Covering Mistakes
Finding Gigs
YOU SUCK!
Club Owner Friend Or Foe?
Showclix.com
Newest Articles
How Will Musicians Make Money in 2012
MUSICIANS COOLER LIVE!
An American Touring Europe
Web Hosting is Affordable
Guerilla Music Marketing Handbook
Finding Gigs
Club Owner Friend Or Foe?
YOU SUCK!
Covering Mistakes
How to Make $13 Profit on a Single T-shirt Sale
Top Rated Articles
Lyricist -Software Review
The Band Leader Software Reviewed
How to Make $13 Profit on a Single T-shirt Sale
YOU SUCK!
MySpace or WhySpace
How Will Musicians Make Money in 2012
Getting Video On Your Site
The Do's and Dont's of Mailing Lists
Showclix.com
Covering Mistakes
Top Searches Articles
myspace
krush
children of bodom
Lakeside
orange
management
onlinegigs.com
mypass70
1995 Boston Music awards winner
Follow my lead
RSS Feeds - Links
New links
Editor's pick
Popular links
RSS Feeds - Articles
New articles
Editor's pick
Popular articles